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About JDI

We’re part of a community that celebrates the pursuit and mastery of strength, in all its forms. Our aim is to be an impetus for those who set out to join this community, connecting the average with the elite competitors.
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We share something instinctual and familiar – the drive to be strong and capable of defeating any obstacle that stands in our way. With this comes a fulfillment only possible by the dedication and pursuit of this craft of strength.

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JDI Articles

Featured in top strength and finess publications, here are our thoughts.

“Writing means sharing. It’s part of the human condition to want to share things – thoughts, ideas, opinions.” – Paulo Coelho

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Regrouping, Revisiting and Recruiting Help | JDI Journal

It’s been a while but here goes… This one includes some shots of me working with Yasha Kahn who I’ve recently asked to formally coach me as I chronicle this and share what I learn with all of you. Follow him: @yashakahn  ...

“I’m No Superman”

I saw a guy walking down a street the other day with a Superman t-shirt on. Maybe someone bought it for him or maybe he’s a big comic book fan. Maybe he identifies with Superman, in some self-delusion. I used to have a Superman shirt......

When And Why To Use Primer Lifts

Me: “So you want me to set my feet wide in a receiving position, pull the bar all the way up to my chest pulling my elbows as high as possible, make no contact of the bar against my body but keep it very close,......

Admit It, You’re Just Pathetic And You Like To Talk

As you read this, you may think it’s just the ranting of a madman. And to be honest, I’m not so sure it’s not just that. I wrote the three paragraphs that follow at the start of this year. Then I stopped writing, again. I......